top of page


We Increase Sales

Introducing Eric Saperstein, widely recognized as the Golf Business Guy and currently serving as the Innovation Producer for LIV Golf. With nearly three decades of experience in golf television and business, Eric's journey commenced as a founding member of The Golf Channel. His visionary concepts, strategic acumen, and effective management style were instrumental in propelling the network's growth, transforming it from a startup into a global powerhouse with over 100 million fans.

During his tenure as the Senior Director of News at The Golf Channel, Eric consistently demonstrated his ability to formulate impactful brand strategies, pioneering show concepts, and activations that resulted in substantial revenue growth. Notably, in 2008, his innovative rebranding efforts for in-studio broadcasts led to record-breaking ratings and marked the best fiscal quarter in Golf Channel history.

In 2009, Eric embraced a new challenge as the Director of the Undergraduate Business Schools at one of the most progressive universities in the country. His influence reshaped the curriculum, contributing to the success of one of the nation's leading online universities, known for its innovative marketing and branding strategies, including cutting-edge digital and social marketing techniques.

In 2015, Eric returned to the golf television business, lending his expertise as a production consultant to FOX Sports, where he significantly enhanced their coverage of USGA events over five seasons.

Armed with a Master's degree in Entertainment Business with a focus on Sports Marketing, Eric graduated as Valedictorian, earning course honors in pioneering subjects such as Digital Marketing, Mobile Marketing, and Sports Sponsorships and Sales.

Beyond his professional achievements, Eric is a devoted family man who enjoys engaging in various sports, including golf, tennis, basketball, and jogging. A three-time marathon finisher, Eric, aka The Golf Business Guy, is available for individual sessions and corporate outings. Elevate your golf experience and business ventures – contact him today. 


Our services are designed to revolutionize the way professionals approach business networking and relationship-building through the power of golf. With our expert guidance, individuals and organizations can unlock the full potential of Business Golf, turning every round into a strategic opportunity for personal and professional growth. From tailored coaching sessions to immersive workshops and captivating speaking engagements, we offer a comprehensive suite of services aimed at helping clients navigate the fairways of success with confidence and finesse. Whether you're a seasoned golfer looking to enhance your networking skills or a newcomer eager to explore the intersection of golf and business, our team is dedicated to empowering you with the knowledge, skills, and strategies needed to thrive in the competitive landscape of today's corporate world.


Client Success Stories: Hear What Our Clients Say

I have had the privilege of working with Eric Saperstein for many years.  His creativity and insight have proven to be an integral part in the massive growth of my business through the years.   

His video blew me away and I consider it a must-see for anyone wanting to be successful in business.

Marc Mallow

President, CEO OnIt Digital

Eric Saperstein has an ability to get the best out of those he works with and sets a standard of professionalism, accuracy and creativity.
Eric is the reason I was drawn to TV. I wanted to work with someone who could inspire people with encouragement and by example. Eric is that person and he has a peerless ability to manage.

Brandel Chamblee

Television Analyst

I had the pleasure to work with Eric for nearly five years. The shows that I worked on with him were always aided by his boundless energy and golf knowledge that is rarely rivaled. He was the first studio producer that I ever worked with and I owe him a great debt for instilling in me the foundations for what I hope will be a long career in television.

Frank Nobilo

Television Analyst

bottom of page